OCEEDEE x DOODLAGE

A conscious collection handcrafted by up-cycling leather offcuts aimed to reduce our contribution to the landfills.

This collection is an ode to the conscious women who care and have culled ideas of change and sustainability, by cultivating conscious homes and businesses with true passion, despite the challenges faced to create and sustain them.

MAALIN

Kriti Tula

Founder, Doodlage

MAALIN

Kamna Tripathy

Founder, Noupelle

MAALIN

Sanjana Rishi

Founder, Nindia || Sustainabilty Advocate || Content Creator

MAALIN

Sanjeeta Bhattacharya

Actress || Singer ||Songwriter

MAALIN

Niharika Jain

Sustainable Lifestyle Consultant

IMPACT REPORT

1042.5 square dm of leather has been saved from going into landfills.

The seed for this collection was sown with Oceedee's Offcut Project, where we took a breather to analyze and understand the waste produced during the production process of footwear. We discovered that 15% to 20% of leather from one hide goes to waste.

INSPIRATION

CHARBAGH

The classic technique of Patchwork with a modern twist is a USP of Doodlage and holding on to that thread we drew inspiration from Charbagh, a highly geometrical scheme of landscaping, where a four-part garden is stitched into one.

INSPIRATION

LEATHER OFFCUTS

With the thought of up-cycling our offcuts, we explored the technique of patchwork pleating, which is fittingly grafted into this collection of five timeless designs; actualized through a mindful design journey and indigenous artisanship keeping comfort at core.

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M A A L I N

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